The culture of ambience

Culti Milano was born of an intuition from the eclectic mind of Alessandro Agrati: namely his perception, which was incredibly ahead of its time, that spaces and objects might have their own scent too; that it was possible to surround oneself with olfactory quality, in addition to beautiful things in pleasant rooms.

The project, interweaving culture and style, has over the past 30 years followed a carefully-crafted creative pathway, leading it to become a brand with a distinctly personal spirit. Personal like culture, which is moulded from everyday experiences. Personal like a scent, with the power to conjure up memories. For indeed, Culti is much more than a home fragrance.


The keywords

Originality - Original, just like the way the brand conceives its essences. Original, like the rattan stick diffuser invented in 1990. Original, like the personality of each of us. Refined fragrances that can be blended in a highly personal way, while remaining extremely delicate. Inimitable.

Quality - Nature offers inspiration, by creating wonders with very few ingredients. Incredibly uncomplicated fragrances in which one, superior quality main ingredient can be recognised, accompanied by a handful of others which either accentuate it or soften it.

Design - The extreme simplicity and elegance of the fragrance is carried through to the flacons and bottles with the shape of traditional milk bottles. These emblematic objects interweave the world of design with the sensory sphere.



A fragrance with its aesthetic character of the Culti stiye that evokes purity and elegance and that gives you a deep pleasure of a sunny day in the countryside, infused with the reassuring aroma of citrus peel. The scent of the fruits is dispersed and remains suspended between a pleasant bitterness and a candied sweetness, just like some of life’s moments.


Subscribe to our newsletter

Follow us